With Crowsflight, it’s all about the journey (Review)

Courtesy CW&T

The app’s minimal design navigates by simply pointing in the right direction.

Zach Brehm, Web Director

While the speed and efficiency of traditional navigation apps is occasionally required, it is often more fun to explore a new city without strict guidelines.

For those times when you’re craving a little more adventure, check out Crowsflight ($Free, App Store), a GPS-based app that navigates using the iPhone’s built-in compass.  Instead of providing turn by turn directions, the app simply points the user in the right direction, allowing for exploration along the way.

Crowsflight’s GPS-only design also uses less battery power than other navigation apps, so you’re less likely to be left in an unknown area with a dead battery.  Destinations can be saved before you head out, or you can directly input latitude and longitude coordinates, meaning that the app doesn’t need a data connection to function.

I haven’t had a chance to try the app out in a big city, but just around Carlisle it seems to work quite well.  The minimal design provides just enough information to be useful, and the compass was very accurate.  I was originally confused as to what the blue ring meant, but later realized that it is a visual indicator of distance.

Crowsflight is one of the many software products developed by CW&T, a Brooklyn-based design house.  CW&T has also produced a few pieces of hardware, mainly interior design products such as lighting.   All CW&T products are designed around the same premise, focusing on “minimal aesthetics, intuitive interfaces and over-engineered construction,” according to their website.

Considering how many of our manufactured goods come from overseas, I typically jump at any chance to support good ole’ American manufacturing.  While the firm has only a few products currently available for sale, clients can also commission CW&T for custom products.